close
Essentials of Business Resrarch網路狂銷
網友評鑑4.5顆星
點擊圖片 即可前往購買
博客來專業及教科書及政府出版品-管理類分類優質好書
如果您還想深入了解Essentials of Business Resrarch
點圖即可看詳細介紹
內容簡介 This book covers the essentials of business research for managers. It includes coverage of the increasing role of knowledge management as well as how to conduct information-gathering activities more effectively in a rapidly changing business environment. Because managers increasingly must make decisions based on almost unlimited information in data warehouses, this text provides substantially more coverage of data analysis than other texts. The authors recognize that most managers will not be data analysts. The straightforward, hands-on approach will make the book particularly successful in teaching advanced undergraduates and MBA students, both traditional and executive.
...繼續閱讀
全站熱搜
留言列表
