close
博客來好書推薦-Business Research Methods 9/E
網友評鑑4顆星
買過的朋友都說物超所值
博客來專業及教科書及政府出版品-管理類分類網友推薦
想知道博客來網路書店如何介紹[Business Research Methods 9/E]嗎
點圖即可看詳細介紹
內容簡介
This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, International Edition is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.
作者簡介
William G. Zikmund
現職：Oklahoma State University
Barry J. Babin
現職：Louisiana Tech University
Jon C. Carr
現職：Texas Christian University
Mitch Griffin
現職：Bradley University
...繼續閱讀
全站熱搜
留言列表
